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Interest addictions

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With rising rates, people should be encouraged to put away money, so they can see their savings grow

With interest rates all over the world being very low, people have been receiving almost nothing in return for keeping their money in the bank.

However, this has all changed due to inflation rising, and saving accounts now starting to pay something.

Now, the buffer has started to get bigger and bigger, to the point where savers are becoming addicted to the earned interest.

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Discount offering: cheap or strategic?

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How can brands utilise discount incentives to maximise profit?

Ecomm Insider is an insightful talk show that explores the fast changing world of e-commerce and trends for the next generation of marketers.

Hosted by the CEO and Founder of MADE. Marketing, Madelene Ragno weighs the pros and cons of utilising discounts in ecommerce. #ecomm insider

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Email marketing struggles with algorithm

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Will your email marketing survive Google and Yahoo’s new algorithm update?

Ecomm Insider is an insightful talk show that explores the fast changing world of e-commerce and trends for the next generation of marketers.

Hosted by the CEO and Founder of MADE. Marketing, Madelene Ragno provides innovative strategies to maximise your email marketing game.

#ecomm insider

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How to defend against fraud and cyberattacks

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In the face of escalating fraud and cyberattacks targeting Australian retailers, businesses are actively seeking solutions to combat this growing menace.

The sentiment among Australian consumers reflects growing concern regarding fraud in online shopping.

To address these challenges, businesses are exploring various strategies to bolster protection for both themselves and their customers against fraudulent activities.

Hayley Fisher, Country Manager for Australia & New Zealand at Adyen, sheds light on Adyen’s 2024 Retail Index findings, highlighting the shifting landscape of fraud attacks for Australian retailers. #money #fraud #cyberattacks

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